Suzanne Elshult sponsors live round tables for senior marketing and human resources executives and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. In my last post we explored how HR can help Marketing. In this post, the third of four in […]
Internal Branding Part 2: Here is How HR can Help Marketing by Suzanne Elshult, HRNow in Seattle
Suzanne Elshult sponsors live round tables for senior marketing and human resources executives and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. It is not always easy to know where marketing ends and where HR starts and vice versa. For HR […]
Healthcare Reform Issues for HR Executives: Dealing wt Impacts Now by Suzanne Elshult in Seattle
Suzanne Elshult, http://hrnow.net Executive Yak, sponsors live round tables for senior marketing and human resources executives in the Seattle area and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. As the healthcare reform debate rages on in Washington, HR executives are […]
Internal branding: Opportunity for HR and Marketing Executives by Suzanne Elshult
Suzanne Elshult sponsors live round tables for senior marketing and human resources executives and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. What happens when you put 50 high-powered HR and Marketing Executives in one room for three hours to explore: […]
Do You Have An Internal Branding Strategy? HR and Marketing Join Hands
This Fall my marketing and HR executive roundtables will have a joint session on: Do You Have An Internal Branding Strategy: Potent Opportunity in a Volatile Economy for Marketing and HR Executives I expect about 40 executives to attend and am designing the session to be provocative and interactive and make my business mantras of […]
Corporate Support of Eldercare in the US: Best Practices Poll Result
My blog post about the personal journey I have been on with my siblings and parents as they are aging struck a chord with many friends and colleagues, both here and in Sweden (as evidenced both in many personal and moving e-mails and comments to the blog post http://hrnow.net/?p=224&cpage=1#comment-154). Thank you all for sharing your […]
My Own Heart Wrenching Encounter with Eldercare: Would you rather grow old in the US or in Sweden?
My father had a serious stroke this Spring and I was suddenly thrown into the midst of having to make important long-distance decisions with my siblings about my parents, who live in a little fishing village in Sweden. At the time of the stroke I was living in the US, my younger brother in Mexico […]
Joint Sales and Marketing Roundtable: New world, new debate?
To many outsiders, the sales and marketing departments look alike. Yet, when you analyze the functions you begin to understand the differences and why it is sometimes so challenging to get good coordination and integration. Bottom line: in today’s market, the sales and marketing function, more than ever before, must collaborate at every level to […]
Layoff Cross-Roads: Dull Knife. Sharp Knife.
Just last week I met with about twenty senior HR executives to discuss the state of the economy and how companies are responding to “the great recession.” In this post I have highlighted some of the key themes I gleaned from our discussion as well as examples of initiatives/actions companies are taking in lieu of […]
“We’re A Lot Like you. A Little Different” by Rod Brooks, VP and CMO, PEMCO
PEMCO Insurance: An Experimental Tweet-Up Success Guest Writer: Rod Brooks, VP and CMO, PEMCO Overview As Washington’s largest locally based insurer, PEMCO Insurance believes people of the Northwest deserve an insurance company as different as they are. That’s the sentiment behind the company’s “We’re A Lot Like You. A Little Different.” ad campaign, which seeks […]