Suzanne Elshult, http://hrnow.net Executive Yak, sponsors live round tables for senior marketing and human resources executives in the Seattle area and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance.This week my marketing executive roundtable group had a very intriguing session on […]

Suzanne Elshult, http://hrnow.net Executive Yak, sponsors live round tables for senior marketing and human resources executives in the Seattle area and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. When my marketing executive group met last week we all agreed that […]

Suzanne Elshult, http://hrnow.net Executive Yak, sponsors live round tables for senior marketing and human resources executives in the Seattle area and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. Is “engagement” becoming yet another over-used buzz word? Are we using engagement […]

Suzanne Elshult, http://hrnow.net Executive Yak, sponsors live round tables for senior marketing and human resources executives in the Seattle area and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. Are we as marketing executives getting bogged down in “what’s new.” When […]

I recently had roundtable meetings with senior Marketing and HR executives to discuss what is happening with employee communications in their respective organizations. Though I came away with some interesting tidbits and best practices (shared below), the one thing that stood out the most for me was a general lack of strategic direction. The Marketing […]

Suzanne Elshult, http://hrnow.net Executive Yak, sponsors live round tables for senior marketing and human resources executives in the Seattle area and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. The last several years I have picked a “personal annual focus” as […]

The other day one of my long-term members of the HR Executive Forum brought The College Success Foundation to my attention, and I asked her to put together a guest blog post to share what she knows about this great organization. Suzanne Elshult, HRNow The College Success Foundation is a great resource for finding talented, […]

Suzanne Elshult, http://hrnow.net Executive Yak, sponsors live round tables for senior marketing and human resources executives in the Seattle area and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. Rod Brooks, CMO with PEMCO is a long-term member of the MER […]

On the one hand, both marketing and sales functions want the same thing—transactions that produce the revenue and the profits that satisfy the requirements for the viability of the business. However, they go about achieving that in different ways. In a company large enough to have both functions, the marketing people are not making daily […]

Suzanne Elshult, http://hrnow.net Executive Yak, sponsors live round tables for senior marketing and human resources executives in the Seattle area and offers executive / professional coaching and virtual learning opportunities for leaders, business owners, consultants and coaches committed to growth and high performance. I had a provocative discussion on healthcare reform with some 25 top […]